Attracting & Retaining Clients
December 5, 2023
There are many ways to earn money as a massage therapist. You can work in a spa, medical clinic, your own practice, or do corporate chair massage. Working in a corporate setting is a great way to grow your clientele, no matter what setting you typically work in.
Chair massage in corporate settings is becoming increasingly popular. Employers are looking for ways to improve productivity, retention, and morale. In many cases, making massage an employee benefit or special reward helps meet those goals.
Employers are looking for benefits that will make employees more productive. Taking a short break is proven to improve productivity. What’s better than a coffee break? A massage break. A free cup of coffee has got nothing on a chair massage. Taking a little time to recharge during the work day helps refuel mental energy. That means when you return from your break, you’re ready to perform at optimal levels again. Without that, performance wanes as the day goes on.
Stress is a common reason people call off work. Cutting down on work-related stress can decrease the number of days employees call off work. Studies show that 60-80% of doctors' visits have a stress-related component. As a massage therapist, you know that mental stress will eventually manifest physically. Offering chair massage as an employee benefit is an economical way to help keep staff healthy, happy, and in the office.
Rewarding employees for a job well done boosts morale, which improves employee retention. 47 million Americans quit their jobs in 2021. Numbers like this were reported in nations around the globe. 35% of people said feeling disrespected was the reason they quit.
Corporate chair massage is a way to reward staff for a job well done and show respect for their well-being. Companies are looking for more ways to keep their employees happy. People who feel good stick around, and the quality of their work improves too.
Use chair massage to grow your practice and your income. Even if corporate chair massage isn’t your main offering, it can drive a lot of traffic into your business.
1. You get paid to give people a sample of your work.
Corporate chair massage usually consists of short mini-massage sessions. You spend 10-30 minutes making someone feel better in the middle of their work day. Like they always say, “that went by so fast.” That’s an opportunity to invite them to schedule a full session on your table. Hand them your business card, and tell them about the services you offer at your clinic.
2. One corporate chair massage event can lead to more.
Do a good job for the company that hires you, and they’ll want you to come back again. A one-time event could turn into an annual event, a quarterly occurrence, or even a monthly benefit. Follow up, and let them know your availability. Don’t be afraid to pitch ideas on incorporating chair massage into employee benefits.
3. You can build a whole corporate chair massage business.
You can market yourself as working exclusively in corporate settings. Create case studies out of your success stories, and get referrals from corporations you’ve worked with. This is possibly the most lucrative and time-efficient mobile massage business you can build.
Wondering how to market yourself to corporate clients? Here are some ideas on how to land more corporate chair massage gigs.
When a company hires you, they’ll look to you for guidance on how to best organize the event. Be ready to be helpful and take charge.
Here’s a list of things to prepare for a corporate chair massage event.
Corporate chair massage is a valuable way to expand your massage therapy practice. It's growing popularity, backed by research, makes it a promising opportunity to attract new clients.
Using clinic managements software can help integrate this opportunity into your practice. Consider a structured and automated approach to convert chair massage clients into long-term patrons by promoting your full range of services.
With ClinicSense, you can efficiently manage appointments and billing, allowing you to focus on delivering excellent care. The software's automated appointment reminders and online booking system help client retention, with it's award winning ease-of-use and marketing features.
Ready to get more massage clients? Sign up for a free trial of ClinicSense.
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